Ep 78 Tips for Winning with LinkedIn Advertising
AJ Wilcox is a long-time digital marketer who fell in love with the LinkedIn Ads platform back in 2011.
Since then, he’s scaled and managed among the world’s most sophisticated accounts worldwide.
In 2014, he founded B2Linked.com which specializes in LinkedIn Ads training, consulting, and
account management.
Ian & AJ discuss;
- Types of LinkedIn Ads – Search & Social
- Sponsored Email
- Spam Messaging
- Facebook Ads
- LinkedIn Pricing
- Why Ads may not work
- Ad Frequency
- Filtering Audiences
- Use of Video
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Comments
“We don’t want to be driven from a space of fear.”
- Kyle Davies