Ep 115 The Power of Feedback

Ian discusses how measuring compliments as well as complaints can motivate your teams and how feedback can help shape your business.

Nielsen report that 74% of consumers identify word of mouth as a key influencer in their purchasing decisions. But only 33% of businesses are actively seeking out and collecting reviews.

Ian encourages us to proactively give 5 compliments this week and raises the important topic of organ donation.