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Episode 169 - Laura Middleton
An eCommerce Business Journey
Business owner Laura talks about building her fashion brand What About This.
She discusses with Ian Farrar ;-
- Her Online Business Learnings
- Handling Customer Feedback
- Building a Fashion Brand
- Buying Stock
- An Engaging Online Community
- Male and Female Buying Behaviours
- Sustainable Fashion
Whist on lock-down because of the Covid-19 pandemic, Ian Farrar wanted to create something special for the listeners.
Ian live streamed (Facebook, YouTube & Twitter) for six hours on the 15th April 2020 and interviewed 12 of his friends back to back!
We have edited those videos and created bonus podcast episodes.
The original videos can be watched again on the respective social media platforms.
If you enjoyed this episode with Laura, why not check out episodes on;
Entrepreneurship
- 1 – Dinah Bennett OBE | International Enterprise & Entrepreneurship
- 4 – Darren Williams | From Dance Music To Hair Extensions
- 9 – Tom Hunt | Tales From The Dragon’s Den
- 18 - Heather Wilde | Entrepreneurship & Mentoring
- 19 - Stephanie Mulac | Entrepreneur? Don't BURN out!
- 23 - Danielle Tate | Elegant Entrepreneur: The Female Founders Guide to Starting & Growing Your First Company
- 25 - John Williams | Screw Work Break Free: How to Launch Your Own Money-Making Idea in 30 Days
- 32 - Louie La Vella | When Louie met Gaga.
- 33 - Matthew Turner | The Successful Mistake.
- 35 - Nicki Morris | Business Stategy Planning.
- 49 - Steve Shoulder | 90 Days To Profit. The Secret Weapon For Business Success
- 54 - Robyn Crane | Make More Money, Help More People
- 57 - Jody Nichols | Academia to Entrepreneurship, a Software Start-up Journey.
- 59 - Luke Szyrmer | Lean Startup, Is It For You?
- 60 - Dustin Mathews | Can One Great Presentation Make You Rich?
- 64 - Jefferson Lilly | Mobile Home Park Investment Niche
- 66 - Paul Lancaster | Inspiring entrepreneurs through a citywide festival
- 71 - Paul Slater | Always Be Testing - Tales from a Start-up
- 73 - Doug Scott | The skinny on Angel Investors & Venture Capitalists
- 74 - Andreas Kambanis | Top 10 Mobile App Marketing Strategy
- 80 - Alex Ingham | How To Build & Run A Start-up Business
- 84 - Shaun Oakes | A Founder’s Journey
- 91 - Laura Foster | What exactly is a Scale Up Business?
- 96 - Richard Myers | Backing Entrepreneurs with Start-Up Loans
- 99 - Timo Bouldt | Five Years & 250 Employees Later
- 108 – Mugzy | Hip Hop Entrepreneurship
- 111 - Ric Drasin | The Golden Era of Bodybuilding
- 124 - Conor McCarthy | Founding one of Europe's fastest growing startups
- 129 - Cintel Global | Startup Safari NG | Founding an Emerging Tech Startup
- 135 - Ian & Panel | Life After University
- 148 - Ian & Panel | Q & A With Three Business Founders
- 162 - Phil Teasdale | Inspiration USA!
- 163 - Ashleigh King | Organising a TEDx Event & What Makes an Awesome Application
- 164 - Nicola Jayne Little | Running MINT Business Club
- 166 - Carl Buckley | Entrepreneurial Mindset & Wellbeing
- 170 - Barney Waters | President of K-Swiss
- 171 - Leon Howe | Business Incubator Benefits
- 174 - Paul Lancaster | Start Something New
- 175 - Deb McGargle | Understanding The World of Startups
- 179 - Martin Stout | Impact via a Leading Business & Lifestyle Magazine
- 181 - Rob Moore | The Disruptive Entrepreneur
- 182 - Helen Burgess | Little Cooks Co
- 186 - Tim Chicken | SubSea Craft | Advanced Maritime Technology
- 189 - Bryn Jones | How To Launch A Drinks Product
- 193 - Elise Lane | Crowdfunding Tyneside's First Urban Winery
- 194 - Tony Robinson OBE | The Role of Micro Business in the World of Business Innovation
- 196 - Russell Dalgleish | The Global Reach of Scottish Business Network
Social Media
- 20 - Hayley Quinn | Female Entrepreneurialism, Vlogging & Office Romances
- 28 - Ted Rubin | Social Marketing Strategist
- 30 - Antonio García Martinez | Inside the Silicon Valley Money Machine
- 34 - Scott Gombar | SEO Uncovered.
- 36 - John Lagoudakis | Results Based Internet Marketing
- 41 - Rachel Parker | Content Marketing
- 44 - Elaine Haney | Amazon Merch Entrepreneur
- 48 - Nick Mann | How to find your passion & do what you were born to do
- 50 - Brian Fanzo | Disrupting the Digital Future with a Millennial Mindset
- 52 - Connor Gillivan | Growing a college Amazon business into a successful enterprise.
- 53 - Ian Farrar | Influencer Marketing Vs Employee Advocacy
- 62 - Irene Manson | Rise of the silver economy billions
- 63 - Ian Farrar | How to deal with Email Unsubscribers
- 67 - Suria Sparks | $10M Annual Sales Using Facebook Marketing Strategies
- 68 - Heather Havenwood | Chatbot: Friend Or Foe
- 78 - AJ Wilcox | Tips for Winning with LinkedIn Advertising
- 82 - Sharon Bolt | Get Free Publicity Today
- 90 - Jamie Hill | Facebook groups for creating sales leads
- 95 - Deepak Shukla | Achieve More Leads & Boss the Rankings
- 97 - Ian Farrar | Company Values & Digital Reputation
- 106 - Ian Farrar | Global Platform, Local Focus
- 118 - Jim Mawdsley | CEO of the UK's Leading Music Sector Development agency
- 141 - Ian Farrar | How to Get Featured on Podcasts
- 195 - Dave Lee | Celebration of International Podcast Day